“ROSHN Group is Saudi Arabia’s most trusted multi-asset class real estate developer, and a giga-project wholly owned by the Kingdom’s Public Investment Fund (PIF). ROSHN’s integrated developments offer a new way of living, supported by amenities within walking distance as well as green spaces, sports hubs, cycle lanes, and living beyond walls. Driven by technology, innovation, and sustainability, the Group is building at an unprecedented scale with a land bank of over 200 million sqm. The Group launched its flagship 20 million sqm community in Riyadh, SEDRA, in 2021 and delivered homes ahead of schedule, becoming the Kingdom’s first giga-project to deliver to customers. The Group went on to launch the 4 million sqm ALAROUS in Jeddah and announced two more integrated developments, WAREFA in Riyadh (1.4 million sqm), and ALFULWA in Al Ahsa (10.8 million sqm). By 2030, ROSHN will develop over 400,000 homes, as well as 1,000 kindergartens and schools, and over 700 mosques. Most recently, ROSHN launched MARAFY, a mixed-use development in northern Jeddah, featuring the Kingdom’s first canal project linked to the Red Sea, with over 300 square kilometers of waterfront promenade, covering a total area of more than 2 million square meters. The project will feature more than 52,000 residential units with a population capacity of over 130,000 people.
As a national champion across a range of sectors, ROSHN takes a human-centric approach to building sustainably, pursuing corporate excellence, and partnering with the best-in-class to set new standards in mainstream development earning it the title of the best developer in the GCC by Construction Week Middle East’s Top 50 GCC Developers 2023 list.”
This priority champion publication in collaboration with Roshn Group and Bain & Company delves into the transformative potential of smart living and connected communities, highlighting the integration of advanced technologies to enhance comfort, efficiency, and sustainability. It addresses current industry challenges and behavioral trends, offering strategic insights to accelerate the adoption of innovative solutions. By exploring case studies and frameworks, this work sheds light on the future of urban living, emphasizing the importance of human-centric design and community engagement in creating sustainable environments.